As technology continues to transform the way older adults live, stay connected, and manage their health, AgeTech is playing a pivotal role in redefining what it means to age with dignity. From smart pill dispensers and remote health monitors to stair lifts and fall detection systems, these innovations are helping seniors maintain independence and improving peace of mind for their caregivers. But even the most advanced AgeTech devices won’t make an impact if they’re not trusted—and that’s where product protection comes in.
At Centricity, we recognize that trust is the cornerstone of AgeTech adoption. That’s why we’ve built product protection solutions that not only ensure device reliability but also foster long-term confidence among both seniors and their families. By bridging the trust gap, we help AgeTech manufacturers and retailers empower older adults to fully embrace the benefits of technology—without fear of failure or financial risk.
The Stakes Are High: Seniors Rely on Technology for Independence
Aging adults overwhelmingly want to age in place. In fact, 77% of older people want to remain in their own home for as long as possible. And they’re increasingly turning to technology to make that goal a reality. According to AARP, 89% of Americans over age 50 own a smartphone, tablet, or smart TV, and 69% of older adults have purchased at least one new tech product in the past year.
Yet despite this growing comfort with digital tools, skepticism and fear of technology remain barriers. Seniors may worry about what happens if a device stops working—will they be left without support? Will repairs be expensive or complicated? These concerns often fall on the shoulders of adult children, who are already balancing the responsibilities of caregiving with work and family life.
Without a safety net, one malfunctioning device can quickly undermine trust in an entire category of AgeTech. That’s why it’s critical for brands to offer strong, easy-to-understand protection plans that put older adults at ease and give caregivers confidence.
Product Protection as a Bridge to Trust
Offering a product protection plan isn’t just a customer service checkbox—it’s a strategic tool that signals reliability, builds brand credibility, and drives adoption.
Centricity’s AgeTech protection plans are specifically designed for the needs of aging users and their support networks. We provide extended service contracts and accidental damage protection that cover common issues like device breakage, malfunction, and wear-and-tear. More importantly, we make it easy for seniors and caregivers to get help when they need it—through senior-friendly support channels, streamlined claims processes, and fast repairs or replacements.
This kind of wraparound protection is especially vital for technologies that play a critical role in seniors’ daily lives. Imagine a smart hearing aid or health monitor that stops working. For an older adult living alone, that’s more than just an inconvenience—it’s a safety risk. Our programs offer peace of mind by minimizing downtime and ensuring devices stay functional when they matter most.
Driving Widespread Adoption
Education, accessibility, and after-sale support are all crucial for building trust in AgeTech—but without product protection, the foundation is incomplete. Retailers and manufacturers who partner with Centricity gain more than a service plan provider; they gain a strategic ally in building consumer confidence and accelerating adoption.
80% of adult caregivers already report using technology at least once per month to assist with caregiving. These caregivers are actively seeking solutions that are not only innovative, but also dependable. By offering comprehensive protection, you’re not just protecting a device—you’re protecting a lifestyle of independence, safety, and connection.
Centricity: Leading the Way in AgeTech Protection
As the leader in product protection for AgeTech, Centricity stands at the intersection of innovation and trust. Our tailored solutions are crafted to meet the unique needs of older adults and those who care for them. We believe every senior deserves the confidence to adopt new technology without hesitation—and every caregiver deserves the assurance that they’ll be supported if something goes wrong.
With our programs in place, AgeTech becomes more than just accessible—it becomes reliable, empowering, and essential.
Ready to bridge the trust gap in your AgeTech offerings?
Contact Centricity today to learn how our customizable product protection programs can help your business grow while supporting seniors and caregivers in living confidently connected lives.
