For the millions of Americans choosing to age in place, AgeTech products are no longer luxuries—they’re lifelines. From stair lifts and hearing aids to medical alert systems and health monitoring devices, technology now plays a central role in enabling older adults to live independently, safely, and confidently in their own homes.
But what happens when these essential devices fail?
For AgeTech solution providers, offering a robust product protection plan isn’t just a smart upsell—it’s a critical service that enhances customer trust, brand loyalty, and peace of mind for caregivers and families. If your company isn’t offering protection plans yet, you may be missing a vital opportunity to strengthen your value proposition.
🏠 The Realities of Aging in Place
According to AARP, more than 75% of adults over 50 want to stay in their homes as they age. This trend—often driven by a desire for independence, cost savings, and comfort—has fueled rapid growth in the AgeTech sector. Devices like automatic pill dispensers, personal emergency response systems (PERS), blood pressure monitors, and mobility aids have become staples in the aging-at-home lifestyle.
But here’s the challenge: these devices must work reliably at all times. If a stair lift suddenly stops functioning or a hearing aid breaks unexpectedly, it’s not just an inconvenience—it can compromise the health, safety, and autonomy of the user.
🛡️ Why Product Protection Matters
Many AgeTech sellers focus heavily on device performance and ease of use, but few consider the long-term reliability and risk mitigation that product protection provides. Extended service plans and accidental damage coverage ensure that when things go wrong, your customers have fast, affordable access to repairs or replacements.
Here’s what product protection can offer to your customers:
- Peace of mind: Seniors and their families know they won’t face large out-of-pocket repair costs.
- Continuity of care: Quick turnaround times mean health monitoring and safety devices are back online when they’re needed most.
- Simplified claims: When protection plans are designed with seniors in mind, filing a claim is easy—no confusing paperwork, just support when and where it’s needed.
By adding protection plans to your sales strategy, you’re not just selling a product—you’re offering a complete solution that safeguards your customer’s independence.
🤝 Meet the Moment with Centricity
Centricity is a leader in lifestyle protection, offering customized product protection programs built for AgeTech. We understand the unique needs of aging consumers—and the businesses that serve them.
Our protection plans are already helping customers of top mobility device retailers, including through our partnership with 101 Mobility, where we power the 101 Care protection program. Whether it’s a stair lift, ramp, or scooter, we’ve built a seamless protection experience that keeps customers mobile and confident.
We’ve taken the same customer-first approach to protecting hearing aids, medical monitors, and personal safety devices. Our plans include options for:
- Accidental damage protection
- Extended warranties beyond the manufacturer’s
- Fast, frictionless claims processing
- Direct-to-customer support channels
And because we work directly with sellers and service providers, we tailor every program to fit your brand and workflow—from white-labeled marketing materials to fully integrated support systems.
📈 Offering Protection Plans Benefits You, Too
Still unsure if protection is worth offering? Consider this:
- Increased Revenue: Protection plans are a high-margin offering that adds recurring revenue with minimal operational lift.
- Higher Customer Satisfaction: When customers know you have their back, they’re more likely to return—and to recommend your brand.
- Differentiation: In a crowded AgeTech marketplace, offering a full-service experience that includes protection sets you apart from competitors.
🌟 Let’s Build a Safer Future Together
Aging in place will continue to shape the future of home technology, caregiving, and wellness. As a developer of AgeTech products, you have an opportunity—and a responsibility—to support seniors in this journey. Adding a comprehensive product protection plan is one of the simplest and most impactful ways to do that.
Partner with Centricity to deliver more than devices. Deliver confidence, reliability, and uninterrupted independence.
Let’s talk about building a protection program for your customers. Visit centricity.com/age-tech to learn more.
